Wine Institute Cookie Policy

Last Modified: July 17th 2025

This Site may use cookies, tracking pixels and other technologies (collectively, “Cookies”) to provide users an efficient experience in using the Site. We may also use these Cookies to better understand, customize and improve the user experience of our Site and Services.

A cookie is a small data file that is placed on your computer or mobile device by your web browser, which stores information about website visits, recognizes you and your preferences each time you visit our Site, and ensures website functionality and enables us to provide the service which our customers request.

Strictly Necessary Cookies

These cookies are essential to enable you to move around the Website and use its functionalities. We use the following Strictly Necessary cookies on the Site:

• wordpress_logged_in_*: Third Party (WordPress) — Tracks logged-in users. Retention: Session / 2 weeks
• wordpress_*: Third Party (WordPress) — Authentication tokens. Retention: Session / 2 weeks
• wp-postpass_*: Third Party (WordPress) — Password-protected post access. Retention: Session / 2 weeks
• TEST_COOKIE: Third Party (WordPress) — Cookie functionality test. Retention: Session / 2 weeks
• wp_lang: Third Party (WordPress) — Language preference. Retention: Session / 2 weeks
• BrowserId: Third Party (Salesforce) — Browser identification. Retention: Session
• CookieConsentPolicy: Third Party (Salesforce) — Consent status. Retention: Session
• LSKey-c$CookieConsentPolicy: Third Party (Salesforce) — Local storage consent. Retention: Session

Functionality Cookies

These cookies remember choices you make such as the country, language, and search parameters. They enhance your experience by personalizing your visits.

• comment_author_*: Third Party (WordPress) — Comment author name. Retention: 1 year
• comment_author_email_*: Third Party (WordPress) — Comment author email. Retention: 1 year
• comment_author_url_*: Third Party (WordPress) — Comment author website. Retention: 1 year
• login-from-header: First Party (Wine Institute) — Tracks if login started from header. Retention: 7 days
• login-from-modal: First Party (Wine Institute) — Tracks login source. Retention: 7 days

Performance Cookies

These cookies collect anonymous or pseudonymous usage data to improve site performance.

• WP-Optimize Plugin cookies: Third Party (WP-Optimize) — Caching bypass for logged-in users. Retention: Session / 2 weeks

Analytics Cookies

Used to analyze site usage and performance metrics.

• _ga: Third Party (Google) — User identification. Retention: 2 years
• _gid: Third Party (Google) — Session identification. Retention: 24 hours
• _gat: Third Party (Google) — Request throttling. Retention: 1 minute
• gat_gtag*: Third Party (Google) — Analytics throttling. Retention: 1 minute

Setting Your Cookie Preferences

You can configure your web browser to accept, reject, or notify you of cookies. Disabling cookies may affect site functionality. The Site includes a cookie banner (bottom left, “Cookie Settings”) for managing preferences.

To learn more about cookies and opt-out choices, visit:

• www.allaboutcookies.org
• DAA Opt-Out
• DAAC (Canada)
• NAI Opt-Out

How to Contact Us

Email: communications@wineinstitute.org

Updates to this Privacy Policy

We may revise this policy at any time. The "Last Modified" date indicates the latest update. Check back periodically to stay informed.